Privacy policy

Last updated: November 1, 2026

This policy explains what personal information Wonderway Supply Co. collects, why, who we share it with, and the choices you have. "Wonderway," "we," "us" and "our" mean Northline Ventures LLC, a Delaware limited liability company doing business as Wonderway Supply Co. It covers wonderwayco.com, our email list, our giveaways, and orders you place with us (together, the "Services").

Questions or requests: hello@wonderwayco.com, or Wonderway Supply Co., 7950 Dani Dr Ste 140 PMB 1037, Fort Myers, FL 33966.

The short version

  • We collect what we need to take your order, print and ship it, and email you if you asked us to.
  • We don't sell your information for money, and we don't sell or rent our email list.
  • You can unsubscribe from marketing email any time, and ask us to see, correct or delete your information.
  • We sell to adults in the United States. We don't knowingly collect information from children under 13.

What we collect

Information you give us

  • Contact and order details: name, email, shipping and billing address, phone number (if you provide it), the items you order, and order notes.
  • Email sign-up: your email address and the date and page where you signed up (for example, the Founders/coming-soon page).
  • Giveaway entries: your email address, and for winners, a shipping address, shirt choice, and confirmation of age and residency.
  • Messages: what you send us by email, chat or social media direct message.
  • Payment information: entered at checkout and handled by our payment processors. We do not see or store your full card number.

Information collected automatically

  • Device and usage data: IP address, browser and device type, approximate location derived from IP, pages viewed, referring site, cart activity, and similar data.
  • Email engagement: whether our emails are delivered and opened, and which links are clicked.
  • Cookies and similar technologies: see "Cookies, pixels and analytics" below.

We don't collect sensitive information such as Social Security numbers, health information or precise geolocation.

How we use it

  • Process payments, fulfill and ship orders, send order and shipping updates, and handle replacements and refunds.
  • Answer your questions and provide customer support.
  • Send marketing email (new designs, drops, offers) if you signed up or otherwise agreed. See "Email marketing" below.
  • Run giveaways and contact winners, as described in each giveaway's official rules.
  • Understand how the site is used so we can improve it, and measure whether our marketing works.
  • Prevent fraud, keep the Services secure, and comply with the law, including tax and accounting requirements.

Who we share it with

We share personal information only with companies that help us run the store, and only what they need for that job:

Service provider What they do What they receive
Shopify Hosts our store, checkout, customer accounts, Shopify Messaging/Inbox Order, contact, device and usage data
Shopify Payments / Shop Pay (and its banking partners, such as Stripe) Payment processing and fraud screening Payment and order data
PayPal (if offered at checkout) Payment processing Payment and order data
Printify and its print partners Prints and ships your order Name, shipping address, order contents, email/phone for delivery updates
Shipping carriers (e.g., USPS, UPS, FedEx) Deliver your package and provide tracking Name, address, tracking details
Klaviyo Sends our email (and SMS, only if we ever offer it and you opt in) and tracks email engagement Email address, sign-up source, order history, site activity on our store
Shopify analytics Store traffic and sales reporting Device and usage data
Advertising/social platforms (e.g., Meta, TikTok) Ad measurement and audiences Device, usage and hashed contact data, if we add their pixels

We may also disclose information if required by law or to protect our rights, customers or others, and to a buyer or successor if our business is sold or reorganized. We don't share your information with Disney or any theme park operator; we are not affiliated with them.

Cookies, pixels and analytics

Our site uses cookies and similar technologies that are needed for the store to work (cart, checkout, security) and others that help us understand traffic and measure marketing (Shopify analytics and Klaviyo onsite tracking). If we add advertising pixels from platforms such as Meta or TikTok, they may collect device and usage data to measure ads and show you Wonderway ads elsewhere.

You can control cookies through your browser settings and through any cookie banner or privacy choices shown on our site. Blocking essential cookies may stop the cart or checkout from working.

"Do Not Sell or Share My Personal Information"

We do not sell personal information for money. However, under some state laws, letting advertising or analytics partners collect data through cookies or pixels for cross-context behavioral (targeted) advertising can count as a "sale" or "sharing." If we use those tools, you can opt out:

  • Use the "Your privacy choices" / "Do Not Sell or Share My Personal Information" link in our site footer, or
  • Turn on Global Privacy Control (GPC) in your browser. We treat a GPC signal as a valid opt-out request for that browser, or
  • Email hello@wonderwayco.com with the subject "Do not sell or share."

We have no actual knowledge of selling or sharing personal information of anyone under 16.

Email marketing

You get marketing email from us only if you signed up (for example, on our coming-soon page or at checkout) or entered a giveaway that says entry adds you to our list. Every marketing email includes an unsubscribe link and our mailing address. Unsubscribing takes effect promptly (within 10 business days at most) and does not affect a giveaway entry. You'll still get transactional emails about orders you place, such as confirmations and shipping updates.

Your privacy rights

Depending on where you live (including California, Colorado, Connecticut, Delaware, Virginia, Texas, Oregon and other states with consumer privacy laws), you may have the right to:

  • Know / access the personal information we have about you and get a copy in a portable format.
  • Correct inaccurate information.
  • Delete your information, subject to exceptions (for example, records we must keep for tax purposes).
  • Opt out of the sale or sharing of personal information and of targeted advertising.
  • Not be discriminated against for using these rights.
  • Appeal if we decline your request, by replying to our decision with the subject "Appeal."

We extend these rights to all U.S. customers, whether or not your state's law requires it.

To make a request, email hello@wonderwayco.com from the address associated with your order or sign-up, and tell us what you're asking for. We'll confirm receipt within 10 business days and respond within 45 days (or tell you if we need up to 45 more, as the law allows). We may need to verify your identity before acting. You may use an authorized agent; we'll ask for proof that you authorized them.

California notice at collection. In the past 12 months we have collected the categories described in "What we collect": identifiers (name, email, address, IP), commercial information (orders), internet activity (site and email engagement), and approximate geolocation. We collect them for the purposes in "How we use it" and disclose them to the service providers listed above. We don't use sensitive personal information to infer characteristics about you. California residents may also request information about disclosures for direct marketing under California's "Shine the Light" law; we don't share personal information with third parties for their own direct marketing.

Shopify. Shopify may also process information about your activity across Shopify stores under its own privacy policy. See the Shopify Consumer Privacy Policy and the Shopify Privacy Portal.

Children

Our store is meant for adults. We do not knowingly collect personal information from children under 13, and giveaways are open only to people 18 and older. If you believe a child under 13 has given us personal information, email us and we will delete it.

How long we keep information

  • Order records: as long as needed for fulfillment, returns and customer service, and for tax and accounting purposes (generally 7 years).
  • Email list data: until you unsubscribe or ask us to delete it. We keep a suppression record of unsubscribed addresses so we don't email you again.
  • Giveaway entries: until the giveaway is complete and any winner records required by law have been kept (generally no longer than 1 year after it ends), except entrants who stay on our email list.
  • Support messages: up to 2 years after the issue is resolved.

Security

We rely on established platforms (Shopify, Klaviyo, Printify) that use industry-standard safeguards, and we limit access to the people who need it. No system is perfectly secure, so please don't send card numbers or other sensitive information by email.

Where we operate

We sell and ship only within the United States, and your information is processed in the U.S. If you visit from outside the U.S., your information will be transferred to and processed in the U.S.

Changes

If we change this policy, we'll update the date at the top. For significant changes we'll notify you by email or on the site.

Contact

Northline Ventures LLC d/b/a Wonderway Supply Co.
7950 Dani Dr Ste 140 PMB 1037, Fort Myers, FL 33966
hello@wonderwayco.com